This Privacy Policy describes how Media Bite, Inc. (“Media Bite,” “we,” or “us”) collects, uses, discloses, and otherwise processes information about you. This Privacy Policy applies to information we collect when you access or use our websites, mobile applications, and other online products and services that link to this Privacy Policy (collectively, our “Services”) and when you otherwise interact with us online, such as through our Publisher-presented links, web pages, mobile applications, customer support channels, or on social media. We may provide different or additional notices of our privacy practices for certain offerings, in which case those notices will supplement or replace the disclosures in this Privacy Policy.
We may change this Privacy Policy from time to time. If we make changes, we will notify you by revising the date at the top of this policy. If we make material changes, we may provide you with additional notice (such as by adding a statement to the Services or sending you a notification). We encourage you to review this Privacy Policy regularly to stay informed about our information practices and the choices available to you.
Collection of Information
The information we collect about you depends on how you interact with us. Media Bite facilitates your access to individual online articles or content (collectively, “Content”) from certain publishers who require subscriptions or other payment in order to view that Content (“Publisher(s)”). In this section, we describe the categories of information we collect and the sources of this information.
Information You Provide to Us
We collect information you provide directly to us. For example, we collect information directly from you when you create an account, initiate a transaction, fill out a form, communicate with us via third-party platforms, sign up for marketing communications from us, request customer support, or otherwise communicate with us. The types of information that we collect directly from you include your name email address, phone number, and any other information you choose to provide.
We work with third-party payment processors that collect and process your payment information when you fund your Media Bite account and engage in transactions through our Services.
Information We Collect Automatically
We automatically collect information about your interactions with us or our Services, including:
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Transactional Information: When you fund your account or purchase access to Content, we collect information about the transaction, such as the title or name of the Content, the name of the Publisher, purchase price, and the time and date the transaction.
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Device, Usage, and Activity Information: We collect information about how you access our Services, including data about the device and network you use, such as your hardware model, operating system version, mobile network, IP address, browser type, unique device identifiers, and app version. We also collect information the route by which you access our Services, access dates and times, and your activity on our Services, such as pages viewed, links clicked, and Content you clicked on.
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Precise Geolocation Information: With your consent, we may collect information about the precise location of your device. You may stop the collection of precise location information at any time (see the Your Choices section below for details).
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Information Collected by Cookies and Similar Tracking Technologies: We use tracking technologies, such as cookies, pixels, and SDKs, to collect information about your interactions with the Services and our marketing communications. These technologies help us improve our Services and marketing communications, personalize your experience, and analyze your interactions with us, including to see which areas and features of our Services are popular and count visits. For more information about the cookies and similar tracking technologies we use, and the choices available to you, see the Your Choices section below.
Information We Collect from Other Sources
If you create or log into your Media Bite account through a third-party platform (such as Google or Apple), we will have access to certain information from that platform, such as your name, birthday, profile picture, username, and any other information the third-party platform discloses about you, in accordance with the authorization procedures determined by such platform.
Information We Derive
We may derive information or draw inferences about you based on the information we collect. For example, we may make inferences about your approximate location based on your IP address.
Use of Information
We use the information we collect to provide our Services to you. We also use the information we collect to:
Process and fulfill your transactions;
Provide, maintain, and improve Services;
Develop new products and services;
Personalize your experience with us;
Send you technical notices, security alerts, support messages, and other transactional or relationship messages;
Send you marketing communications (see the Your Choices section below for information about how to opt out of these communications at any time);
Monitor and analyze trends, usage, and activities in connection with our products and services;
Detect, investigate, respond to, prosecute, and help protect against security incidents and other malicious, deceptive, fraudulent, or illegal activity, and help protect the rights and property of Media Bite and others;
Comply with our legal and financial obligations; and
To create de-identified and aggregate data that cannot reasonably be linked to you.
Disclosure of Information
We disclose information about you as described in this Privacy Policy and in the following ways:
Vendors and Service Providers. We make personal information available to our vendors, service providers, contractors and consultants who perform services on our behalf, such as companies that assist us with web hosting, payment processing, financing, fraud prevention, customer service, analytics, and marketing.
Law Enforcement Authorities and Individuals Involved in Legal Proceedings. We disclose personal information in response to a request for information if we believe that disclosure is in accordance with, or required by, any applicable law, regulation, or legal process, including lawful requests by public authorities to meet national security or law enforcement requirements.
To Protect the Rights of Media Bite and Others. We may disclose personal information if we believe that your actions are inconsistent with our user agreements or policies, if we believe that you have violated the law, or if we believe it is necessary to protect the rights, property, and safety of Media Bite, our users, the public, or others.
Professional Advisors. We disclose personal information to our legal, financial, insurance, and other professional advisors where necessary to obtain advice or otherwise protect and manage our business interests.
Corporate Transactions. We disclose personal information in connection with, or during negotiations of, certain corporate transactions, including a merger, sale of company assets, financing, or acquisition of all or a portion of our business by another company.
With Your Consent or at Your Direction. We make personal information available to third parties when we have your consent or you intentionally direct us to do so.
We also use and disclose aggregated or de-identified information that cannot reasonably be used to identify you. We maintain and use this information only in a de-identified fashion and will not attempt to re-identify such information, except as permitted by law.
Links to Publisher or Third Party Sites and Services
When you use our Services to purchase Content from Publishers or interact with third parties and link to their sites or services, you are interacting directly with those Publishers or third parties. We do not control Publisher or third party sites or services and are not responsible for their Content or privacy practices. Any access to and use of Publisher or third party sites is not governed by this Privacy Policy but instead is governed by the privacy policies of those Publishers and third parties. If you choose to interact with Publishers or any third party sites, you should review the applicable privacy policies, as they may differ from ours.
Data Retention
We store personal information associated with your account for as long as your account remains active. If you close your account, we will delete personal information related to your account within 30 days; otherwise, we will delete this information after two years of account inactivity. We store other personal information for as long as necessary to carry out the purposes for which we originally collected it and for other business purposes explained in this Privacy Policy.
Your Choices
Account Information
If you have an account, you can access, correct, and delete certain information stored within your Media Bite account at any time by logging in and navigating to the settings menu.
Precise Location Information
When you first launch any of our mobile apps that collect precise location information, you will be asked to consent to the app’s collection of this information. If you initially consent to our collection of such location information, you can subsequently stop the collection of this information at any time by changing the preferences on your mobile device.
Cookies and Similar Tracking Technologies
Media Bite uses cookies and similar tracking technologies, as described above. You can usually adjust your browser settings to remove or reject browser cookies. Please note that removing or rejecting cookies could affect some of the functionality of our Services, such as remembering your preferred language.
Contact Us
If you have questions about this Privacy Policy, please contact us at privacy@mediabite.com.